Amazon’s Ring Rolls Out Controversial, AI-Powered Facial-Recognition Feature To Video Doorbells

Ring facial recognition rolls out in the U.S., raising safety, privacy, and consumer protection concerns.
Matilda
Amazon’s Ring Rolls Out Controversial, AI-Powered Facial-Recognition Feature To Video Doorbells
Ring Facial Recognition Sparks Debate as Amazon Rolls Out AI Feature Growing curiosity about how Amazon’s new Ring facial recognition works — and whether it’s safe — has pushed the feature into the spotlight. Many users want to know what the tool actually does, whether it’s optional, and why consumer advocates are raising concerns. Amazon has now officially rolled out the AI-powered system, called Familiar Faces , across the United States, marking one of the company’s biggest steps into automated identity detection for home surveillance. Credit:  Ring Amazon Expands AI With New “Familiar Faces” Feature The rollout centers on Ring devices gaining the ability to identify individuals as they approach the camera. According to Amazon, Familiar Faces builds a catalog of up to 50 people who frequently visit a home, allowing users to add family members, neighbors, delivery drivers, and even household workers. Once a face is labeled inside the Ring app, the system recognizes them during future visit…