YouTube Enhances TV App with QR Shopping & AI Upscaling

YouTube improves its TV app with QR codes for shopping and AI-powered upscaling, offering smarter viewing and easier product discovery.
Matilda
YouTube Enhances TV App with QR Shopping & AI Upscaling
What’s New: YouTube Looks to Improve Its TV App YouTube looks to improve its TV app with QR codes for shopping and AI-powered upscaling — a move designed to make TV viewing more interactive and smarter in 2025. The platform revealed new updates that let viewers shop directly from videos using scannable QR codes, while AI enhances video quality for big screens. As YouTube continues to dominate living room entertainment, these updates could redefine how audiences engage with content. Image Credits:Getty Images How Do YouTube QR Codes for Shopping Work? YouTube’s new QR shopping feature allows creators to tag products directly in their videos. Viewers can scan these QR codes with their smartphones to instantly access product pages or creator stores. This seamless link between content and commerce gives creators new monetization options while making it easier for users to buy what they see on-screen. According to YouTube, shopping-related videos have reached 35 billion viewing hours in the pa…