Threads and Instagram Embrace Politics: Meta Reverses Course on Content Recommendations
Meta reverses course, now pushing political content on Instagram & Threads.
Matilda
Threads and Instagram Embrace Politics: Meta Reverses Course on Content Recommendations
Meta is making a significant shift in its content moderation strategy, reversing its previous stance on political content recommendations on Instagram and Threads. The Change: Political Content Returns: Starting this week in the US and expanding globally next week, both platforms will default to showing users recommended political content from accounts they don't follow. User Control: Users will have the option to adjust this setting to receive "less," "standard" (the default), or "more" political content recommendations. A Sharp Turn: This move marks a departure from Meta's previous efforts to create a "less angry place for conversations" by minimizing the visibility of political content. Instagram head Adam Mosseri previously emphasized that the platform shouldn't proactively expose users to political viewpoints from unfamiliar sources. Meta's "More Speech" Policy: This shift aligns with Meta's recent overhaul of its con…