Node-Based Design Tool Flora Raises $42M From Redpoint Ventures

Flora design tool raises $42M Series A to scale its node-based AI workflow for enterprise creative teams. Discover how it works.
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Node-Based Design Tool Flora Raises $42M From Redpoint Ventures
Flora Design Tool Raises $42M to Redefine Creative Workflows Flora, the node-based design tool transforming how teams create visual content, has secured $42 million in Series A funding led by Redpoint Ventures. The platform enables designers to generate and iterate media assets using AI through an intuitive node system—connecting prompts, images, and video into a single visual workflow. Used by creative teams at Alibaba, Brex, Pentagram, and Lionsgate, Flora addresses a growing demand for non-linear design processes that embrace generative AI without sacrificing creative control. Credits: Flor Why Designers Are Ditching Linear Workflows Traditional design tools force creators down a single path: layer upon layer, step after step. When inspiration strikes mid-project or a stakeholder requests a radical pivot, that rigidity becomes a bottleneck. Flora flips this model entirely. Its canvas operates as a living map of creative decisions—each node representing a distinct iteration, asset, or i…