Threads Adds New Communities, Tests Badges For Highly Engaged Members
Threads expands communities past 200 topics while testing flairs and Champion badges to reward highly engaged members and boost platform loyalty.
Matilda
Threads Adds New Communities, Tests Badges For Highly Engaged Members
Threads expands communities to answer what’s new Threads is expanding its communities feature, adding new topics and testing engagement badges as it looks to keep users active and loyal. If you’re wondering how Threads communities work, what’s new, and whether Meta is trying to challenge Reddit and X more directly, the answer is increasingly yes. The company confirmed it has now crossed 200 communities, up from just over 100 at launch. Alongside this growth, Threads is experimenting with flairs and exclusive badges designed to reward highly engaged members. Together, these updates signal a broader push to turn Threads into a place for ongoing conversations, not just viral posts. Meta appears focused on deepening user identity and belonging within niche interests. This strategy mirrors what has long worked on Reddit, but with a cleaner, mobile-first approach. Credit: Jakub Porzycki/NurPhoto/ Getty Images Threads communities grow beyond 200 topics When Threads first launched its communities…
