Netflix in talks to license video podcasts from iHeartMedia, expanding its streaming catalog. Here’s what to expect.
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Netflix in Talks to License Video Podcasts Netflix in Talks to License Video Podcasts from iHeartMedia Netflix is reportedly in talks to license video podcasts from iHeartMedia , signaling another major push into podcast streaming. If finalized, the deal could bring hit shows like The Breakfast Club , Las Culturistas , and the Jay Shetty Podcast exclusively to Netflix. This move follows Netflix’s recent partnership with Spotify, suggesting the company aims to create a growing hub of lifestyle, culture, and true-crime podcast content. Image Credits:Sam Wasson/ Getty Images Why Is Netflix in Talks to License Video Podcasts from iHeartMedia? Netflix wants to expand beyond conventional video streaming and tap into the booming podcast market. Licensing top iHeartMedia shows would help attract younger audiences, increase user watch time, and compete with YouTube. The deal reportedly prioritizes exclusivity , meaning these video podcasts may no longer be available on YouTube. What Shows Could Move to Netflix Under the iHeartMedia Deal? If nego…