Bluesky Hits 40 Million Users, Launches ‘Dislikes’ Beta

Bluesky Hits 40 Million Users, Launches ‘Dislikes’ Beta

Bluesky Hits 40 Million Users: What’s New in 2025? Social network Bluesky hits 40 million users — a major milestone marking its explosive growth in 2025. Alongside this achievement, the decentralized platform has introduced a ‘dislikes’ beta feature aimed at improving personalization across its Discover feed and conversations. But what does this mean for users? In short, Bluesky wants to help users see less of what they don’t like and more of what feels relevant, authentic, and enjoyable. Image Credits:Jaque Silva/NurPhoto/ Getty Images How the ‘Dislikes’ Beta Will Improve Your Bluesky Feed With the new Bluesky ‘dislikes’ beta , users can now signal what kind of posts they don’t want to see. This helps refine the algorithm and rank content based on individual preferences. Unlike traditional “downvotes,” these dislikes won’t publicly shame creators — instead, they’ll quietly train the system to tailor feeds. This approach could make Bluesky’s Discover feed smarter and safer , promoting meani…