UK Targets Google Search Dominance

UK slaps Google Search with special market status, paving the way for stricter digital competition rules.
Matilda
UK Targets Google Search Dominance
UK Slaps Google Search With Special Market Status, Making Way For Stricter Regulations The UK slaps Google Search with special market status, making way for stricter regulations that could reshape how the tech giant operates its search business in the country. The move marks a significant step by the Competition and Markets Authority (CMA) to rein in the company’s dominance in online search and advertising. Image Credits:coldsnowstorm / Getty Images CMA Declares Google’s “Strategic Market Status” On Friday, the CMA officially designated Google Search as having “strategic market status” (SMS) in the online search and search advertising sectors. This status means Google holds a “substantial and entrenched position” that demands tailored regulatory oversight to maintain fair competition. The CMA emphasized that Google’s dominance in search is nearly unchallenged. “Other traditional general search providers are significantly smaller than Google and have been for many years,” the regulator noted…