Apple’s Clips App Discontinued announcement marks the end of an era for one of its most creative video tools. The app, once a fun way to make short, shareable videos with filters, stickers, and music, has officially been removed from the App Store.
According to Apple, the Clips app is no longer being updated or available for new downloads as of yesterday. However, users who already have the app installed can continue using it — and even redownload it through their Apple ID.
Why Apple Discontinued The Clips App
Apple confirmed on its support site that Apple’s Clips App Discontinued decision means the app won’t receive any future updates. This likely signals a shift in Apple’s creative app strategy, possibly focusing on integrating short-form video features directly into the Photos or iMovie apps.
The company also shared instructions for users on how to save their existing Clips videos and individual media files to the Photos library or other storage locations to prevent data loss.
What Happens To Existing Clips Users
If you already use the Clips app, don’t worry — your videos aren’t going anywhere. While the app won’t see new features or bug fixes, it will still function normally for now. You can also redownload it from your account history, even though it’s gone from the public App Store.
For creators who enjoyed the app’s quick-edit tools and AR features, this news may come as a disappointment. Apple’s focus seems to have shifted toward newer creative and AI-driven experiences across its ecosystem.
A Brief Look Back At The Clips App
Launched in 2017, Apple’s Clips app was designed to make short video editing simple and social-media-friendly. Over the years, Apple added exciting updates like Memoji and Animoji integration, LiDAR-powered AR effects, and a variety of filters and graphics.
But since around 2021, the app received only occasional maintenance updates, signaling that its innovation cycle had ended. Now, with Apple’s Clips App Discontinued, many users wonder what might replace it — or whether Apple will build its next-generation video editor directly into iOS or iMovie.
The Future Of Apple’s Creative Tools
Apple has not announced a direct replacement for the Clips app, but it’s clear that video remains a key focus for the company. With the rise of AI and creative tools like Final Cut Pro for iPad, Apple may be planning something bigger and more powerful for casual creators.
For now, existing users can still enjoy Clips’ playful video editing experience — until Apple’s next creative innovation arrives.
The news that Apple’s Clips App Discontinued is a reminder that even Apple retires products when they no longer fit its long-term vision. While it’s the end for Clips, it could also be the beginning of more advanced and integrated video tools across Apple devices.
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