What Is Bluesky? Everything To Know About The X Competitor

Discover what Bluesky is, how it works, and why it’s becoming the top competitor to X in 2025.
Matilda
What Is Bluesky? Everything To Know About The X Competitor
Is the grass greener on the other side of social media? Maybe not — but the sky is definitely bluer. Since Elon Musk’s takeover of Twitter (now X), users have been flocking to new platforms. While Mastodon, Post, Pebble, and Spill all had their moment, none have matched the hype and growth of Bluesky — a decentralized network gaining momentum in 2025. Image : Google Bluesky’s rise has been fueled by frustration with X’s controversial changes, including the weakened block feature and the decision to let third-party companies train AI on user posts. These moves pushed millions to explore alternatives, helping Bluesky climb to the top of the U.S. App Store. By February 2025, it had already surpassed 30 million users. But what exactly is Bluesky, and why is it being called the most promising X competitor yet? Let’s break it down. What Is Bluesky? Bluesky is a decentralized social media app originally conceptualized by Twitter co-founder Jack Dorsey. Unlike X, it isn’t controlled by a single co…