YouTube Ad Revenue Hits $9.8B in Q2 2025 Amid Streaming Boom
YouTube ad revenue jumps to $9.8B in Q2 2025, outpacing rivals like Netflix and Amazon. Discover what’s driving the surge.
Matilda
YouTube Ad Revenue Hits $9.8B in Q2 2025 Amid Streaming Boom YouTube ad revenue reaches $9.8 billion in Q2 2025 YouTube ad revenue continues to climb, reaching a staggering $9.8 billion in the second quarter of 2025. The platform, owned by Alphabet, saw a 13% year-over-year growth in advertising income, signaling the strong performance of digital video ads despite increasing competition in the streaming space. This growth puts YouTube ahead of analyst projections, which had expected its Q2 earnings to hover around $9.6 billion. The surge answers one of the most frequently asked questions by marketers and media watchers alike: Is YouTube still dominating the online ad space in 2025? With the platform holding the largest share of TV viewership for the third consecutive month, it’s clear that YouTube remains a front-runner. Image : Google YouTube ad revenue dominates the connected TV landscape For three consecutive months, YouTube has led the TV viewership rankings, now commanding 12.4% of total TV screen time according to Nielsen. This significant sh…