White House Halts Rule to Stop Data Brokers Selling Personal Info

White House Halts Rule to Stop Data Brokers Selling Personal Info

White House Scraps Plan to Regulate Data Brokers— What It Means for Your Privacy Is your personal information for sale online? If you've ever searched “ Can data brokers sell my personal information?” or “ How to protect my data from being sold?” , you're not alone. In a major policy shift, the White House has officially scrapped a proposed rule that would have prevented data brokers from selling sensitive consumer data— such as Social Security numbers and financial information— without explicit consent. This decision has sparked concern among privacy advocates, cybersecurity experts, and everyday Americans worried about identity theft, data privacy, and financial fraud.                            Image Credits:Glowimages / Getty Images The rule, initially introduced by the Consumer Financial Protection Bureau ( CFPB) in December 2024, aimed to close a significant loophole in the Fair Credit Reporting Act ( FCRA) . Had it passed, the regulation would have required data brokers — companies th…