Amazon Kindle iOS App Adds 'Get Book' Button After Apple Payments Ruling
Looking for how to buy Kindle books on iPhone easily? Good news: Amazon’s Kindle iOS app now features a new 'Get Book' button, making purchasing books smoother than ever. This change follows a pivotal Apple payments ruling that forced Apple to relax its restrictive commission practices on iOS apps. Kindle users can now discover, select, and buy their favorite titles seamlessly through their mobile web browser, eliminating previous frustrations tied to in-app purchases.
Amazon confirmed this exciting update with a statement highlighting its commitment to user convenience. “We regularly make improvements to our apps to help ensure we are providing customers the most convenient experience possible," said Amazon spokesperson Tim Gillman in a comment to The Verge. Now, instead of facing roadblocks when trying to buy a Kindle title, iOS users can simply tap the 'Get Book' button and complete the transaction directly through their browser—boosting both usability and customer satisfaction.
Before this important update, iPhone users couldn't purchase or even see the pricing of Kindle books inside the app due to Apple’s strict App Store policies. Apple traditionally charged a hefty 27% commission on digital goods sold through iPhone apps, leading many companies like Amazon to avoid offering direct purchases on iOS. This created major friction for mobile shoppers and ultimately impacted sales conversion rates on platforms like Kindle and Spotify.
However, the recent court ruling changed the game for all iOS developers. Companies can now offer external payment options and display pricing information without facing Apple’s steep commission fees. Amazon was quick to implement the new functionality, and Spotify followed suit, enabling users to access pricing and external purchase links directly from within their apps last Friday.
Despite the legal pressure, Apple is not backing down quietly. On Monday, the tech giant filed an appeal, arguing strongly against the decision. Apple maintains that its commission structure supports essential services such as app review, security, and user privacy. Nevertheless, industry experts say this ruling could open the floodgates for even more developers—especially e-commerce giants and subscription services—to offer more competitive pricing and flexible purchasing options outside Apple’s traditional ecosystem.
Why This Update Matters for Kindle Users
For avid readers and Kindle enthusiasts, this new 'Get Book' button is a huge win. It streamlines the buying journey, reduces friction at checkout, and empowers users to manage purchases with greater freedom. More importantly, it aligns with the broader push for consumer rights in digital marketplaces, a topic growing in importance with recent regulatory changes in the U.S. and Europe.
What to Expect Moving Forward
Amazon’s quick move to enhance the Kindle iOS app signals a larger shift in how companies will optimize their apps to comply with (and benefit from) the new guidelines. Expect to see better user experiences, easier mobile purchases, and even potential price reductions now that companies aren’t forced to absorb massive commission fees. For readers, this means better deals and a smoother shopping journey right from their iPhones.
Meanwhile, Apple’s ongoing legal battle will be one to watch closely. Depending on the outcome, developers may gain even more flexibility—or face new hurdles—in how they design purchasing flows in the App Store environment.
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