Why iPhone Shipments Dropped 9% in China Amid Smartphone Boom Why Did iPhone Shipments Decline in China’s Growing Smartphone Market? If you’ve been wondering why iPhone shipments dropped 9% in China during the first quarter of this year, you’re not alone. Apple faced a challenging period as it was the only major smartphone vendor to experience a decline in shipments. According to IDC research, Apple shipped 9.8 million iPhones in Q1, down from previous levels, resulting in a reduced market share of 13.7%. This marks Apple’s seventh consecutive quarter of declining performance in the region. The key factor behind this downturn? Apple’s premium pricing strategy left it unable to fully benefit from new government subsidies aimed at boosting electronics sales in China. Image : Google For those searching for insights into Apple’s struggles in the Chinese smartphone market, understanding the interplay between pricing, subsidies, and consumer behavior is crucial. With subsidies offering a 15% refund on electronics priced below 6,000 yuan ($820)…
