Netflix Tests OpenAI-Powered Search Feature That Understands Your Mood

Netflix is testing an OpenAI-powered search that finds shows based on mood and natural language.
Matilda
Netflix Tests OpenAI-Powered Search Feature That Understands Your Mood
Netflix Tests OpenAI-Powered Search That Understands Your Mood Netflix is taking a bold step into AI-driven personalization by testing a new OpenAI-powered search feature. First reported by Bloomberg , this experimental tool allows users to find content using natural, mood-based language—well beyond simple genre or actor queries.        Image: Alex Castro / The Verge What Is Netflix’s New AI-Powered Search? Netflix's latest innovation harnesses OpenAI’s technology to interpret complex, human-like search requests. Instead of relying on standard filters like genre, cast, or title, users can now express their mood or preferences in conversational terms. For example, a user could search for “a light-hearted comedy for a lazy Sunday” or “a thrilling mystery that’s not too scary,” and the AI would return tailored content suggestions. This change marks a significant leap forward in how Netflix connects users with content. Where and How Is It Being Tested? The feature is currently in beta testing…