Tesla Takeover: How a Bluesky Protest Movement is Targeting Elon Musk
Grassroots protests targeting Elon Musk and Tesla dealerships are underway, organized via Bluesky. #TeslaTakeover
Matilda
Tesla Takeover: How a Bluesky Protest Movement is Targeting Elon Musk
The weekend of February 15th, 2025, saw an unusual sight outside Tesla showrooms across the United States. Groups of protesters gathered, holding signs and chanting slogans, in what became known as the "Tesla Takeover." This wasn't a coordinated corporate event, but a grassroots movement born from concerns about Elon Musk's actions and influence, rapidly organized through the burgeoning social media platform, Bluesky. The catalyst for this movement was a confluence of factors: Musk's aggressive approach to streamlining government agencies, his perceived lack of transparency, and a growing unease about his expanding power across various sectors. For many, the tipping point was Musk's initiative to identify agencies for potential restructuring, dubbed by some as a "wood chipper" approach. The fear that this restructuring could lead to data mismanagement and a weakening of government oversight fueled the fire. The spark for the Tesla Takeover was igni…