Regie.ai Raises $30M to Revolutionize Sales Enablement with AI, Human-Centric Approach

Regie.ai Raises $30M to Revolutionize Sales Enablement with AI, Human-Centric Approach

There’s no sure-fire approach to sales enablement, the process of providing a sales team with the resources it needs to close deals. Some teams are deficient on the prospecting side — that is, identifying and contacting potential customers. Others require help getting deals over the finish line.                                         Image Credits:Prasit photo / Getty Images To meet these diverse wants, founders Matt Millen and Srinath Sridhar turned to AI tech. Their company, Regie.ai, develops sales enablement software designed to combine AI with human-driven outreach. “We first came together in 2021 with a founding thesis of building a generative AI content platform for sales teams,” Srinath, Regie.ai’s CEO,  in an interview. “We aim to amplify human sellers, not replace them.” Previously a software engineer at Google and Meta, Sridhar is a data scientist by trade, having developed enterprise-scale machine learning systems. Millen was formerly a VP at T-Mobile, leading the national sa…