Netflix's Apple TV App Integration: A Fleeting Glimpse of What Could Be (and Why It's Still a Dream)

Netflix's brief integration with the Apple TV app was a mistake, the company confirms.
Matilda
Netflix's Apple TV App Integration: A Fleeting Glimpse of What Could Be (and Why It's Still a Dream)
Remember that brief, shining moment this morning when it looked like Netflix had finally caved and joined the Apple TV app party? The internet rejoiced. Comments sections exploded with excitement. We dared to dream of a world where seamlessly integrating our favorite streaming services wasn't just a fantasy. Alas, as with many things in 2025, that dream turned out to be just that: a dream. Netflix has confirmed that its appearance in the Apple TV app, complete with watchlist and "continue watching" support, was a mistake. A glitch. A cruel, tantalizing tease. And just like that, the party's over. This whole episode has left many of us scratching our heads and wondering: what really happened? Why did Netflix briefly appear in the Apple TV app only to vanish hours later? And, more importantly, what does this mean for the future of streaming integration? A Timeline of the Great Netflix Apple TV App Fiasco The story unfolded quickly. This morning, eagle-eyed Apple T…