Siri and Your Privacy: Apple Denies Using Your Conversations for Ads
Siri Privacy Controversy: Apple Denies Using Voice Data for Ads.
Matilda
Siri and Your Privacy: Apple Denies Using Your Conversations for Ads
Apple recently settled a lawsuit concerning Siri, its voice assistant. While the settlement addressed concerns about human employees potentially overhearing user conversations, it also reignited rumors about Apple using Siri data for targeted advertising. These rumors suggest that after users mentioned specific brands (like "Olive Garden" or "Air Jordans" in Siri interactions), they were subsequently served ads for those products. This led to speculation that Apple was analyzing user conversations to build marketing profiles. Apple's Response Apple has vehemently denied these claims. In a statement, the company asserted: No data for marketing profiles: "Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose." Focus on privacy: "We are constantly developing technologies to make Siri even more private, and will continue to do so." Apple emphasized that: Audio re…