Bluesky's Vertical Video Feed: Capitalizing on TikTok's Uncertain Future
Bluesky launches a new vertical video feed, joining the race for short-form video dominance.
Matilda
Bluesky's Vertical Video Feed: Capitalizing on TikTok's Uncertain Future
The social media landscape is in a state of flux, particularly with the looming uncertainty surrounding TikTok's future in the United States. This has created a unique opportunity for other platforms to capitalize on the potential exodus of users seeking alternative short-form video experiences. Bluesky, known for its decentralized approach, is the latest to join the fray, launching a dedicated feed for vertical videos. A New Feed Emerges Bluesky's mobile app now boasts a dedicated section for trending videos within the Explore tab. This intuitive design mirrors the familiar swipe-up navigation seen on other short-form video platforms, offering users a seamless transition. Furthermore, users have the flexibility to personalize their experience by pinning this feed to their home screen or adding it to their curated list of feeds. In a statement, Bluesky emphasized its commitment to user agency: "We had to get in on the video action, too — Bluesky now has custom feeds for vide…
