Pesa's Global Ambitions: Transforming Remittance Services for Emerging Economies.
Matilda
Pesa's Global Ambitions: Transforming Remittance Services for Emerging Economies.
Remittances are a vital financial lifeline for millions in low-and-middle-income countries (LMICs), providing essential support to families and communities from expatriates abroad. Despite their importance, traditional remittance channels often come with significant challenges, including high costs, limited accessibility, and reliability issues. Many people resort to informal methods, such as using WhatsApp groups, to avoid these obstacles. Pesa, a fintech startup, is set to transform this landscape by offering innovative, efficient, and affordable remittance solutions that aim to address these long-standing problems. The Genesis of Pesa Pesa was founded by Tolulope Osho, Yusuf Yakubu, and Adewale Afolabi, who recognized the need for more effective remittance services based on their own experiences. After relocating to Canada in 2017, the founders encountered the difficulties associated with expensive and unreliable remittance services. Their personal experiences, combined with observin…
