Life360 Expands Pet Tracking with Affordable New Scannable Tags and Zoomies Alerts
Life360, the popular family location-sharing and safety app, is expanding its pet tracking tags lineup with a new product that costs just $7.99. The company announced the launch of scannable pet tags and additional pet care features on Tuesday, building on its existing GPS pet trackers.
The new pet tracking tags are QR-code-based tags that provide a simple, affordable way for pet owners to help reunite with lost pets. They join Life360’s existing GPS tracker lineup, which uses Tile’s lost-item-finding technology. Since entering the pet space last year, Life360 says families have added more than 8 million pets to their accounts.
Not every pet owner wants a bulky GPS tracker on their pet’s collar. Some don’t need advanced features like geofencing or escape alerts. The new scannable pet tracking tags offer a lighter, more affordable entry point starting at just $7.99.
How the New Life360 Scannable Pet Tracking Tags Work
Unlike a traditional pet ID tag with a phone number, Life360’s new scannable pet tracking tags include a QR code. When someone finds a lost pet and scans the tag, the scan automatically alerts the pet’s family through the Life360 app installed on their smartphones.
The person who finds the pet does not need to have the Life360 app installed for the alert to work. This removes a common barrier to reuniting pets with their owners quickly.
The scan also provides the pet’s last known location to the family. This detail becomes especially valuable if the lost pet escapes from the finder again. The family at least has a location record to continue their search. Families can update their contact information directly through the Life360 pet profile inside the app, making it easy to keep details current.
New Pet Care Tools for Families
Beyond the new pet tracking tags, Life360 is rolling out several features aimed at helping families coordinate daily pet care. These tools bring the same shared-family approach Life360 uses for location sharing into pet ownership.
One feature is care logs, which allow families to track whether the pet has been:
Fed
Walked
Given medication
Had its litter cleaned
Everyone in the family can see these care logs, which helps avoid double-feeding or missed medications. It also gives a clear view of who handled which tasks during the day.
Zoomies Alerts and Weekly Roundups
For families using Life360’s GPS pet tracking tags and trackers, the company is adding a lighthearted feature called “Zoomies Alerts.” These alerts track bursts of energy a pet experiences throughout the day. They appear as notifications tied to the pet’s activity, giving owners insights into their pet’s most energetic periods.
A new Weekly Roundup feature compiles pet activity and care data from the previous week. It shows:
Total distance walked
Who in the family provided the most care
Summary of care logs and activity patterns
These features blend practical pet management with fun engagement for families with pets.
Lower-Cost GPS Tracker Subscription Options
Life360 originally offered its GPS pet tracking tags and trackers only through higher-tier subscriptions like Platinum and Gold. Now, the company has made pet tracking more accessible by including GPS pet tracker support in the Silver tier, which costs $99 per year.
This change reduces the cost barrier for families who want GPS tracking for their pets without committing to more expensive plans. The GPS trackers themselves are available separately, and the new scannable pet tracking tags provide another low-cost alternative for families who prefer simpler tracking.
Where to Buy Life360 Pet Tags and Trackers
The new pet tracking tags and GPS pet trackers are available directly on Life360’s website and through Amazon. They are sold in the following regions:
United States
Canada
Australia
New Zealand
United Kingdom
Why Life360’s Pet Tracking Expansion Matters
Life360’s move into pet tracking reflects a broader trend in consumer technology. As families become more comfortable with location-sharing apps, they naturally look for ways to extend those safety and coordination features to their pets.
The new pet tracking tags address a gap in the market. Many low-cost QR-code pet tags exist, but few integrate directly with a family safety app to provide instant alerts and location sharing. Life360’s integration means that when a pet is found, the entire family is notified immediately through a platform they already use daily.
This approach adds a layer of security that a static phone number tag cannot match. If a finder doesn’t call or text, the family may never know the pet was found. With Life360’s QR pet tracking tags, the family receives an alert as soon as the tag is scanned, giving them time to respond and coordinate.
The GPS trackers remain the best option for families who need real-time location updates and geofencing alerts. However, the new scannable pet tracking tags offer a practical and affordable solution for everyday peace of mind.
Life360 continues to expand its ecosystem beyond family location sharing into pet safety and care. With the launch of $7.99 scannable pet tracking tags, new care logs, Zoomies Alerts, and broader subscription access, the company is making it easier for families to keep their pets safe and coordinate care.
For pet owners who use Life360 already, these new features add meaningful value without requiring a major subscription upgrade. For new users, the low-cost pet tracking tags provide an accessible entry point into the Life360 family safety network.
