Wikimedia Foundation Announces New AI Partnerships With Amazon, Meta, Microsoft, Perplexity, and Others

Wikipedia’s AI partnerships with Amazon, Meta, Microsoft & others ensure sustainable, human-powered knowledge in the age of AI.
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Wikipedia’s AI Partnerships Secure Future of Human-Powered Knowledge

As artificial intelligence reshapes how we access information, Wikipedia is taking bold steps to protect its mission. In celebration of its 25th anniversary, the Wikimedia Foundation has unveiled new commercial partnerships with major AI players—including Amazon, Meta, Microsoft, Mistral AI, and Perplexity—through its enterprise data service, Wikimedia Enterprise. These deals not only generate crucial revenue but also ensure that AI systems drawing from Wikipedia do so responsibly, ethically, and sustainably.

Wikimedia Foundation Announces New AI Partnerships With Amazon, Meta, Microsoft, Perplexity, and Others
Credit: James Leynse / Contributor / Getty Images

For users wondering whether Wikipedia is being used to train AI models: yes—but now, it’s on Wikipedia’s terms. The foundation’s enterprise arm provides structured, high-volume access to Wikimedia content for companies that need reliable, up-to-date factual data. This shift marks a strategic pivot from passive content scraping to active collaboration, ensuring Wikipedia remains both relevant and financially resilient in an AI-driven world.

Why AI Companies Are Paying for Wikipedia Content

Wikipedia’s vast repository of collaboratively edited, fact-checked articles makes it one of the most trusted sources of general knowledge online. For AI developers, this means a goldmine of clean, neutral, and multilingual data—ideal for training large language models or powering real-time answers in search and chat interfaces.

But until recently, much of this usage happened without compensation or formal agreement. Wikimedia Enterprise changes that equation. Launched in 2021, the service offers APIs, data dumps, and real-time feeds tailored for commercial-scale needs. Now, with Amazon, Meta, Microsoft, and others officially on board, the foundation is proving that open knowledge can coexist with commercial innovation—without compromising its core values.

A Sustainable Model for the Age of AI

The stakes are high. With over 15 billion monthly page views across more than 300 languages, Wikipedia remains a top-10 global website. Yet its funding has historically relied on small donations from millions of readers—a model that faces increasing pressure as AI systems siphon traffic and attention.

Wikimedia Enterprise introduces a complementary revenue stream that aligns with the foundation’s principles. “Wikipedia shows that knowledge is human, and knowledge needs humans,” said Selena Deckelmann, Chief Product and Technology Officer at the Wikimedia Foundation. “Especially now, in the age of AI, we need the human-powered knowledge of Wikipedia more than ever.”

By charging companies for efficient, scalable access, the foundation ensures that those profiting from Wikipedia’s labor also contribute to its upkeep. Importantly, these partnerships don’t alter the free, public access that everyday users enjoy—Wikipedia.org remains ad-free and open to all.

Beyond Big Tech: A Growing Ecosystem of Ethical AI

While names like Amazon and Microsoft dominate headlines, the foundation’s partnership list includes a diverse mix of AI-focused organizations. Mistral AI, a European leader in open-source models, and Perplexity, known for its answer-focused search engine, represent a new wave of companies prioritizing transparency and attribution.

Even smaller players like Ecosia (the eco-conscious search engine), Pleias, ProRata, Nomic, and Reef Media are part of this growing ecosystem. Their inclusion signals a broader trend: ethical AI development increasingly depends on responsibly sourced data—and Wikipedia is stepping up as a trusted partner.

These collaborations also help combat misinformation. By integrating Wikipedia’s rigorously vetted content into AI responses, companies can ground their outputs in consensus-based facts rather than unverified web noise.

Celebrating 25 Years—and Looking Ahead

To mark this milestone, the Wikimedia Foundation launched a global birthday campaign featuring a docuseries spotlighting volunteer editors from around the world. These unsung heroes—teachers, scientists, students, retirees—spend countless hours writing, editing, and verifying content, often without recognition.

A digital “25 Years of Wikipedia” time capsule, narrated by co-founder Jimmy Wales, invites users to explore pivotal moments in the site’s history, from its early days as a side project to its current role as a global knowledge backbone. The celebration culminates in a livestreamed event on January 15, 2026, featuring community stories, interactive segments, and a look at Wikipedia’s next chapter.

What This Means for the Future of Online Knowledge

These AI partnerships aren’t just about money—they’re about influence. As generative AI floods the internet with synthetic content, Wikipedia’s human-curated, citation-backed approach offers a vital counterbalance. By formalizing relationships with tech leaders, the foundation is positioning itself not just as a source, but as a steward of truth in the digital age.

Critically, this model reinforces the idea that knowledge infrastructure deserves investment. Just as society funds libraries and public broadcasting, supporting platforms like Wikipedia ensures that accurate, accessible information remains available to everyone—not just those who can afford premium AI services.

For readers, nothing changes on the surface: Wikipedia stays free, ad-free, and open. But behind the scenes, a quiet revolution is underway—one where the world’s largest collaborative encyclopedia secures its future by embracing the very technologies some feared would render it obsolete.

In an era where AI can generate convincing falsehoods in seconds, Wikipedia’s commitment to human judgment, debate, and consensus feels more essential than ever. And thanks to these new partnerships, that mission now has the resources to endure for another 25 years—and beyond.

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