This Startup Built A Fitbit For Your Brain To Combat Chronic Stress

Brain stress tracker wearable uses EEG and AI coaching to help users measure and reduce chronic stress.
Matilda
This Startup Built A Fitbit For Your Brain To Combat Chronic Stress
A New Brain Stress Tracker Enters the Wellness Market Growing curiosity around brain stress trackers has pushed many people to ask whether a wearable can truly measure burnout, emotional strain, and mental overload. This rising demand is exactly what inspired a former telecom R&D leader to create a device that helps users monitor their stress in real time. Early adopters want to know how it works, whether EEG readings can detect stress accurately, and why this technology is suddenly getting attention. The story behind this device begins with a personal struggle—one that turned into a market-ready innovation. Credit: Awear How a Personal Burnout Struggle Sparked a New Idea Antonio Forenza, previously head of R&D at Rakuten Symphony, experienced the kind of chronic stress familiar to many modern professionals. His Apple Watch had already helped him shed 40 pounds, but despite becoming physically healthier, his mental load kept growing. He began wondering why wearables counted calori…