The Tooth Fairy Just Got Reimagined For The Tech-Savvy Generation
The Tooth Fairy Tracker gets a 2025 glow-up with personalized videos, interactive updates, and oral-care lessons for Gen Alpha.
Matilda
The Tooth Fairy Just Got Reimagined For The Tech-Savvy Generation
The Tooth Fairy Just Got a Digital Makeover Forget waiting in the dark wondering if the Tooth Fairy made it to your house—today’s kids can now track her in real time. Launched by entrepreneur Oliver Finel in October 2025, the Tooth Fairy Tracker is revolutionizing a childhood rite of passage with immersive, tech-forward storytelling. Designed specifically for Generation Alpha—kids born after 2010 who’ve never known a world without smartphones—the experience blends magic, personalization, and gentle dental hygiene nudges. Parents simply enter their email on the website when their child loses a tooth, and the adventure begins. Credit: Oliver Finel/Kiki the Tooth Fairy Why a Tooth Fairy Tracker? Blame Santa (and Gen Alpha’s Expectations) Finel got the idea after creating a custom Tooth Fairy video for his nephew and realizing there was no equivalent to the wildly popular Santa tracker for lost teeth. “Kids today expect interaction,” he says. “They watch YouTube, play games with avatars, and …