New Unicorn Brevo Raises $583M To Challenge CRM Giants
Brevo secures $583M to expand in the U.S. and rival CRM giants like Salesforce and HubSpot.
Matilda
New Unicorn Brevo Raises $583M To Challenge CRM Giants
Brevo Becomes the New CRM Unicorn Paris-based startup Brevo has officially joined the unicorn club, securing a $583 million funding round that values the company at over $1 billion. Known for its innovative customer relationship management solutions, Brevo is positioning itself as a serious competitor to CRM giants like Salesforce and HubSpot. The latest funding will accelerate Brevo’s expansion in Europe and the U.S., a strategic move that could disrupt the CRM market. Credit: Lisa Miquet / Brevo From Sendinblue to Brevo: A Strategic Rebrand Brevo started its journey in 2012 as Sendinblue, a platform focused on email marketing for small businesses. Over the years, the company expanded into the mid-market segment, prompting a rebrand to Brevo to reflect its wider product offerings. This transformation allowed the company to attract a more diverse client base, ranging from small entrepreneurs to major corporations like Carrefour, eBay, and H&M. A Rapidly Growing Customer Base With over 6…
