Tim Cook says Apple is open to M&A on the AI front

Apple’s AI Ambitions: What Tim Cook Revealed

During Apple’s Q4 2025 earnings call, CEO Tim Cook emphasized that Apple remains “open to pursuing M&A if it advances our roadmap.” This statement reinforces Apple’s growing focus on artificial intelligence, particularly as it prepares to launch its next-generation AI-powered Siri in 2026. Cook highlighted that Apple is actively exploring new AI partnerships and acquisitions to strengthen its ecosystem, similar to its recent collaboration with OpenAI to bring ChatGPT features into Apple Intelligence.

Tim Cook says Apple is open to M&A on the AI front

Image Credits:Kevin Dietsch / Staff / Getty Images

Why Apple is Open to AI Mergers and Acquisitions

When asked about Apple’s approach to developing personalized AI, Cook confirmed that Apple continues to follow a three-pronged strategy—building its own foundation models, partnering with third-party AI providers, and considering mergers or acquisitions. This signals that Apple may soon acquire startups or technologies that align with its vision of privacy-focused, on-device AI. By combining internal innovation with external expertise, Apple aims to maintain its competitive edge against Google, Microsoft, and Samsung in the rapidly evolving AI race.

How Apple’s AI Roadmap is Taking Shape

Cook explained that Apple’s foundation models are being integrated across devices and supported by its Private Cloud Compute system, designed for secure and private AI processing. This hybrid approach ensures users benefit from powerful AI capabilities without compromising privacy—a cornerstone of Apple’s brand. As AI becomes central to user experience, these efforts could redefine how Siri and Apple’s ecosystem interact with users in everyday tasks.

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