X Splits Verified Organizations Into ‘Premium Business’ And ‘Premium Organizations’
X splits Verified Organizations into ‘Premium Business’ and ‘Premium Organizations,’ giving brands and government entities more control and clearer identity options on the platform. The move marks the latest evolution in X’s effort to streamline its subscription tiers and enhance credibility across verified accounts.
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What The Change Means For Users
The company announced that its Verified Organizations subscription—originally designed for businesses and governments—will now exist as two separate offerings: Premium Business and Premium Organizations.
Premium Organizations will feature a grey checkmark and is specifically intended for governments, public agencies, and multilateral organizations. On the other hand, Premium Business will include a gold checkmark, signaling authenticity for companies and helping them build trust and visibility on X.
What Premium Business Offers
According to X, Premium Business includes a suite of new tools tailored to help businesses of all sizes—whether small startups or large enterprises—scale their operations and enhance their online presence.
The new subscription has three tiers:
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Basic
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Full Access
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Enterprise
Each level provides unique benefits designed to fit different organizational needs and budgets.
Benefits For Companies On X
With Premium Business, companies can drive growth, boost credibility, and increase visibility through features like affiliate badges and a gold checkmark that reinforces legitimacy.
Additionally, the plan introduces advanced impersonation defense tools and faster human support, helping businesses resolve account-related issues more efficiently—an important move for maintaining trust and authenticity on the platform.
Why This Rebrand Matters
By splitting Verified Organizations into two separate tiers, X aims to simplify verification, clarify identity types, and make its platform more transparent. This strategic shift also aligns with X’s broader goal to encourage more entities—both public and private—to adopt its premium features and engage more deeply with users.
As X continues evolving its subscription model, the new structure positions the platform to better serve its diverse user base. Whether it’s a government agency or a growing startup, the split ensures that verification reflects each organization’s identity and purpose—reinforcing trust in X’s digital ecosystem.
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