Wikipedia says traffic is falling due to AI search summaries and social video—here’s why it matters.
Matilda
Wikipedia Traffic Drop Explained Wikipedia Says Traffic Is Falling Due To AI Search Summaries And Social Video Wikipedia — often called the last “good” corner of the internet — is feeling the pressure of the AI era. According to a new report, Wikipedia says traffic is falling due to AI search summaries and social video , revealing an 8% year-over-year drop in human pageviews. Image Credits:Nikolas Kokovlis / NurPhoto / Getty Images The data comes from Marshall Miller of the Wikimedia Foundation, who explained that an update to Wikipedia’s bot detection system revealed inflated traffic numbers earlier this year. Once bots were filtered out, the true scope of the decline became clear — and it’s tied to deeper shifts in how people find information online. AI Search Summaries Are Changing How We Search Generative AI tools built into search engines like Google are now answering questions directly in search results. Instead of clicking through to websites like Wikipedia, users are increasingly satisfied with quick AI-generated s…
