Fitness wearable maker Whoop opens blood-testing service to what it says is a 350,000-person waitlist, marking a major expansion of its health and wellness ecosystem. The company officially launched Whoop Advanced Labs this week after teasing the service in May.
Image Credits:Whoop
What Whoop Advanced Labs Offers
Whoop Advanced Labs provides users with access to blood tests from Quest Diagnostics. These screenings measure key health markers such as calcium, white blood cells, and more.
The results integrate with Whoop’s wearable data, which already tracks sleep, activity, respiratory rate, and blood pressure. Together, they deliver personalized wellness insights tailored to each user.
Pricing For Advanced Labs
Advanced Labs is offered as an annual subscription:
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$199 for one test per year
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$349 for two tests
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$599 for four tests
On top of that, users still need a Whoop membership, which ranges from $200 to $350 annually depending on the wearable strap’s features.
Competing With Other Wellness Startups
By opening Advanced Labs, Whoop is stepping into a competitive field of startups offering subscription-based wellness services.
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Function Health (founded by Dr. Mark Hyman) provides quarterly blood tests for $500 per year, with the option to add advanced body imaging.
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Fountain Life, backed by Tony Robbins and Peter Diamandis, goes even further, charging more than $20,000 annually for longevity-focused health tracking.
Compared to these, Whoop is positioning Advanced Labs as a more affordable entry point into proactive, data-driven health monitoring.
Why This Matters For The Future Of Wellness
The move signals a broader trend: wearable companies are no longer just tracking fitness—they’re moving into preventive healthcare. By combining continuous wearable monitoring with professional lab results, Whoop is aiming to help users take a more holistic approach to wellness.
With over 350,000 people already on the waitlist, demand for this type of hybrid service is clear. If successful, Whoop could reshape how consumers think about personal health data.
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