Spotify has launched an exciting new feature that brings fans closer to their favorite live events. Spotify now lets you follow venues to get details on upcoming concerts, helping users stay updated on shows, announcements, and artist appearances in real time.
Image Credits:Spotify
Once you follow a venue, it’s automatically saved to your library. From there, you can browse upcoming events, view detailed concert calendars, and explore shows by music genre. This feature makes discovering local concerts and planning nights out easier than ever.
Discover Live Music Like Never Before
To make event tracking more dynamic, Spotify has upgraded its live event feed from weekly to daily updates, ensuring users never miss a newly added concert. Each venue page displays detailed event listings, including show dates, lineups, and genre filters that personalize the experience.
Whether you’re into pop, rock, or indie, this update turns Spotify into a one-stop hub for finding live music that fits your taste.
Effortless Ticket Access
Spotify has kept ticket booking simple. You can tap any upcoming show to buy tickets directly through partners like Live Nation and Ticketmaster. Although Spotify once tested selling tickets itself in 2022, the company now focuses on improving integration with trusted ticketing platforms instead.
This ensures fans can move smoothly from discovery to purchase without leaving the app.
From Streaming To Real-Life Music Experiences
Earlier this year, Spotify introduced the “Concerts Near You” playlist, a personalized weekly list of 30 songs from artists performing in your area. That playlist now pairs perfectly with this new feature, which lets you follow venues for upcoming concerts and get concert alerts tailored to your listening habits.
Spotify’s approach bridges the gap between digital streaming and real-world experiences — turning listeners into concertgoers with a single tap.
Staying Ahead In Live Music Discovery
Rival platforms are also stepping up their live event game. For instance, SoundCloud partnered with Ticketmaster and Live Nation earlier this year to help artists showcase shows on their profiles. But Spotify’s new venue-following feature gives it a distinct advantage by centralizing both artist and venue discovery within the app.
With millions of music fans already using Spotify daily, the company is positioning itself as the go-to platform for exploring and attending live music events.
Why Fans Will Love It
Fans no longer need to rely on separate ticketing apps or websites to keep up with concert schedules. Spotify’s new venue-following feature makes it simple to get personalized updates, track event details, and discover new places to enjoy live performances.
By integrating concerts directly into its ecosystem, Spotify continues to evolve beyond music streaming — offering fans a richer, more connected experience that celebrates both their playlists and their favorite stages.
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