How a headphone site operator built loyalty startup Lantern to solve his own problems—and changed e-commerce.
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How Lantern Turned Loyalty Into Growth How A Headphone Site Operator Built Loyalty Startup Lantern To Solve His Own Problems When it comes to loyalty, few understand customer retention like Andrew Lissimore — and that’s exactly how a headphone site operator built loyalty startup Lantern to solve his own problems . After nearly a decade running Headphones.com , Lissimore grew frustrated with the constant spending on Meta and Google ads just to attract new buyers. He wanted a smarter way to retain the customers he already had — without draining ad budgets. Image Credits:Lantern From Headphones.com To Lantern: Solving A Real Business Pain While exploring the Shopify ecosystem for loyalty tools, Lissimore found that most programs focused on spending tiers and points — not genuine engagement. None of them felt flexible or human enough to fit his brand’s needs. So instead of settling, he built his own loyalty solution — a move that sparked the creation of Lantern , a startup now empowering other businesses to do the same. Building A Loy…
