Zoox Partners with Startup for Smarter Robotaxi Routing

Zoox teams up with The Routing Company to improve robotaxi efficiency with advanced ride-matching software.
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Zoox Partners with Startup for Smarter Robotaxi Routing
Zoox Robotaxi Routing: How a Startup is Driving Smarter Trips When it comes to autonomous ride-hailing, efficiency is everything. Zoox, Amazon’s ambitious robotaxi company, is now turning to an unexpected source for help: a small startup founded by a former Uber executive. James Cox, who led UberPool’s ride-share product, saw the potential for pooling technology long before it became a buzzword in robotaxis. His company, The Routing Company, specializes in optimizing how riders are matched with vehicles—making rides faster, cheaper, and more convenient. Zoox’s new partnership with Cox’s startup highlights how robotaxi routing is evolving to meet real-world demands. Image Credits:Zoox The Rise of Zoox Robotaxi Routing Solutions Zoox has long been at the forefront of autonomous vehicle technology, but like many robotaxi companies, it faces a key challenge: scaling efficiently. This is where The Routing Company’s expertise comes in. With five years of experience arranging more than three mil…