Match Group Pays $14M for Deceptive Advertising

Match Group settles for $14M with FTC over misleading ads and subscription issues affecting users.

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Match Group Pays $14M for Deceptive Advertising

Match Group $14M Settlement: What Users Need to Know The recent news that Match Group has agreed to a $14 million settlement with the Federal Trade Commission (FTC) has raised many questions for dating app users. Many people wonder why such a large company would face legal action and what this means for users of popular apps like Match, Tinder, OkCupid, Hinge, and Plenty of Fish. The $14M settlement addresses claims that the company engaged in deceptive advertising and unfair subscription practices, leaving users out of pocket and frustrated. In this blog, we break down the details of the settlement, explain the impact on users, and provide guidance on avoiding similar issues in the future. Image Credits:Rafael Henrique/SOPA Images/LightRocket/ Getty Images Deceptive Marketing Practices That Led to the Match Group $14M Settlement The FTC lawsuit filed in 2019 accused Match Group of misleading users into purchasing subscriptions. One key issue was marketing emails that alerted users about …

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