iPhone 17, the ‘thinnest iPhone ever,’ and everything else we’re expecting out of Apple’s hardware event
Apple’s biggest hardware showcase is set for September 9 at 10 a.m. PT, and excitement is already building. This year’s spotlight will shine on the iPhone 17, the ‘thinnest iPhone ever,’ and everything else we’re expecting out of Apple’s hardware event, including updates to the Apple Watch and AirPods.
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Industry insiders suggest this event could mark the beginning of Apple’s boldest redesign phase in years. With whispers of bigger screens, a sleeker iPhone Air model, and even hints of foldable iPhones in 2026, anticipation couldn’t be higher.
iPhone 17 Lineup: What to Expect
The iPhone 17 family will likely include the standard iPhone 17, the iPhone 17 Pro, and the iPhone 17 Pro Max.
Leaks suggest a larger 6.3-inch display for the base model—slightly bigger than the iPhone 16—and a long-awaited 120Hz refresh rate for smoother scrolling and gaming. Another exciting upgrade? A 24MP front-facing camera designed for sharper selfies and video calls.
Color lovers may also get fresh options, with purple and green rumored to join the lineup.
The Ultra-Thin iPhone Air
One of the most talked-about rumors is the iPhone Air, a new ultra-thin model that could replace the Plus series. Early reports hint it will be the slimmest iPhone Apple has ever made, appealing to fans who want both performance and portability.
If Apple positions it right, the iPhone Air could become one of the standout announcements at the event.
Beyond iPhones: Apple Watch and AirPods Updates
Apple’s hardware events are never just about the iPhone. This September, the Apple Watch may get health-tracking upgrades and refined designs, while AirPods could see better noise cancellation and longer battery life.
These updates are expected to complement the iPhone 17 experience, creating a more connected Apple ecosystem.
Apple’s Bigger Redesign Plans
Bloomberg’s Mark Gurman reports that Apple is entering a three-year cycle of major iPhone redesigns. The iPhone 17 marks the first step, with the rumored foldable iPhone targeted for a 2026 launch.
If true, this strategy could reshape Apple’s product line and keep it ahead of rivals in the increasingly competitive smartphone market.
The buzz around iPhone 17, the ‘thinnest iPhone ever,’ and everything else we’re expecting out of Apple’s hardware event shows just how important this September showcase will be. From display upgrades to an all-new iPhone Air and updates across Apple’s ecosystem, fans are bracing for some of the biggest announcements in years.
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