Hyundai’s Plant-Based Leather Startup Makes Car Interiors Smell Real
Hyundai is working with a startup on plant-based leather that smells like the real thing for eco-friendly car interiors.
Matilda
Hyundai’s Plant-Based Leather Startup Makes Car Interiors Smell Real Hyundai is working with a startup on plant-based leather that smells like the real thing Confession time: my household has two cars—one with leather and one with “leather.” The first feels great, but the second… well, let’s just say it’s not fooling anyone. That might change soon, because Hyundai is working with a startup on plant-based leather that smells like the real thing , and it’s surprisingly convincing. Image Credits:Uncaged Innovations Why Fake Leather Usually Falls Short Most synthetic leathers are made with plastics derived from fossil fuels. They may look smooth, but the texture and smell rarely compare to real leather. Worse, they come with a heavy environmental cost. That’s where Uncaged Innovations , a materials startup, comes in. Instead of using plastics, it crafts leather alternatives from grains like wheat, soy, and corn. The samples mimic a range of real animal leathers—and yes, one even smelled like it had come straight from a tannery. Hyundai’s Next Big Material Shift Unc…
