Google Vids Adds AI Avatars to Its Video Editor and Launches a Consumer Version
Google Vids adds AI avatars to its video editor and launches a consumer version, bringing powerful video tools to both businesses and everyday creators. The update makes video production more accessible, whether you’re editing for work, school, or personal projects.
Image Credits:Google
Google Vids Expands Beyond Workspace
Google first introduced Vids last year as part of the Google Workspace suite. Now, the company is broadening its reach with a consumer-friendly version that’s free to use. While this edition won’t include AI features, it still provides core editing tools, templates, fonts, and access to Google’s stock media library.
For beginners, this means creating professional-looking videos without needing expensive software or advanced editing skills.
AI Avatars Make Professional Videos Simple
The headline update for Workspace users is the addition of AI avatars in Google Vids. These avatars let you upload a script, choose from a variety of voices and personas, and instantly generate a polished video.
Google announced this feature at Google I/O and initially released it in beta. Now, it’s available for all Workspace users, directly competing with startups like Synthesia and D-ID, which already offer AI-driven avatars for training and educational content.
The pitch is clear: if you don’t have the time or budget for traditional video production, AI avatars can do the heavy lifting.
Smarter Editing With AI
Alongside avatars, Google Vids now includes intelligent editing tools that automatically detect filler words like “um” or “ah” and long pauses. With a single click, users can remove these interruptions, leaving behind a smoother, more professional final video.
This AI-powered cleanup feature saves creators hours of manual editing, especially useful for presentations, online courses, or corporate communications.
Why This Update Matters
By adding AI avatars and launching a consumer version, Google Vids is positioning itself as both a workplace productivity tool and an everyday video editor. Professionals get advanced AI-driven features, while consumers gain free, easy-to-use editing software.
This dual approach could help Google Vids stand out in a crowded market of video editing apps while making video creation as simple and accessible as writing a document in Google Docs.
