Apple And Samsung Challenge Xiaomi Over India Ads

Apple and Samsung challenge Xiaomi in India over bold ads mocking their premium devices, sparking legal and market controversy.

Matilda

Apple And Samsung Challenge Xiaomi Over India Ads

Apple And Samsung Challenge Xiaomi Over India Ad Campaign Xiaomi Apple ad India has sparked major controversy after Apple and Samsung issued cease-and-desist notices against the company. The dispute revolves around Xiaomi’s bold advertising campaign in India, which directly compared its latest devices to premium smartphones from Apple and Samsung. While comparative ads are common in the tech industry, the tone of Xiaomi’s promotions has raised concerns, leading to potential legal battles in one of the world’s largest smartphone markets. Image : Google Xiaomi Apple Ad India: Why It Sparked Legal Action Xiaomi’s recent advertising campaign in India included print and social media ads that mocked Apple and Samsung. One of the most notable examples was a full-page ad wishing consumers a “Happy April Fools’ Day” if they believed the iPhone 16 Pro Max’s cameras could rival the Xiaomi 15 Ultra. Another ad described Apple’s triple-lens array as “cute” while promoting Xiaomi’s higher specificatio…

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