Vimeo Apple TV App Returns: What’s New in 2025
After a two-year absence, the Vimeo Apple TV app is officially back—revamped, reengineered, and now available for all Apple TV users running tvOS 18 or later. This relaunch addresses a long-standing request from the Vimeo community, particularly from users who prefer watching premium, ad-free video content on the big screen. With improved performance, new features like 4K playback, and native support for Apple TV once again, Vimeo aims to deliver a smoother and more immersive streaming experience. Whether you're a content creator or a casual viewer, this updated app is a big step forward in Vimeo’s effort to stay relevant in the evolving streaming landscape.
New Features of the Vimeo Apple TV App
The updated Vimeo Apple TV app isn't just a simple return—it’s a complete rebuild designed specifically for tvOS 18. The new version now includes full access to your Vimeo Library, Watch Later list, and On Demand purchases. You can also browse curated content like Staff Picks directly from your Apple TV. One of the standout features is enhanced video playback. Viewers can now enjoy 4K support, chapter navigation, playback speed controls, and multi-language subtitles—all tailored to a more seamless and cinematic viewing experience. This upgrade brings Vimeo in line with other top-tier streaming platforms while retaining its unique focus on high-quality, creator-first content.
Why the Vimeo Apple TV App Was Removed—and Why It’s Back
Before the app's return, Vimeo users had to rely on AirPlay from their iPhones or iPads to stream content to their Apple TVs, which limited functionality and convenience. Vimeo quietly removed its Apple TV app from the App Store two years ago, citing a need to overhaul the outdated experience. Since then, the company has been gathering feedback from users who missed the ability to browse and stream Vimeo content directly through their TV interface. According to Vimeo, the relaunch was fueled by strong community demand and a shift in strategy to support premium viewing environments across more platforms. This move not only enhances the viewer experience but also gives creators a more powerful way to showcase their work in home theaters and professional settings.
Who Benefits from the New Vimeo Apple TV App
Both viewers and creators benefit from the relaunch of the Vimeo Apple TV app. For casual viewers, the upgraded app makes it easier than ever to discover and watch high-quality videos without interruptions or ads. For content creators—especially those subscribed to Vimeo’s paid plans (Starter, Standard, Advanced, or Enterprise)—the return of Apple TV support means broader reach and a more polished presentation of their video projects. Creators can now trust that their content will be viewed in the best possible quality on large screens, which is ideal for product demos, short films, or even virtual conferences. And with pricing starting at just $20 per month, Vimeo continues to position itself as a premium platform tailored to creative professionals and niche audiences.
What This Means for the Future of Vimeo on Smart TVs
The return of the Vimeo Apple TV app signals a renewed focus on connected TV experiences. As more users consume content through smart TVs and set-top boxes, it’s critical for platforms like Vimeo to meet viewers where they are. This update suggests that Vimeo is investing in long-term support for platforms beyond just mobile and desktop. It also aligns with the growing demand for ad-free, high-resolution content delivery—especially in creative industries. For Vimeo, this isn’t just about bringing back an app; it’s about reaffirming its role as a trusted, high-quality alternative to YouTube and other mainstream platforms. As Apple TV continues to expand its user base, Vimeo's commitment to its users and creators through this app is a smart and strategic move.
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