Rwazi Raises $12M to Revolutionize Consumer Insights with Real-Time AI

Rwazi secures $12M Series A to scale real-time consumer insights across global markets using AI-powered zero-party data.
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Rwazi Raises $12M to Revolutionize Consumer Insights with Real-Time AI
How Rwazi Consumer Insights Are Changing Global Market Intelligence Access to real-time, reliable consumer insights remains a massive challenge for businesses in emerging and global markets. That’s where Rwazi consumer insights come in. Founded in 2021, Rwazi is a startup using AI and zero-party data to deliver actionable market intelligence in real time. With a fresh $12 million Series A funding round led by Bonfire Ventures, Rwazi is expanding its reach to help global brands like Coca-Cola, Visa, and NestlĂ© understand consumer behavior in over 190 countries. This approach is not only disrupting traditional market research but also solving long-standing data gaps in countries like India, Mexico, and Brazil. Image Credits:Rwazi Rwazi’s journey began when co-founder Joseph Rutakangwa realized there were no viable solutions to track shifting consumer behavior outside of major Western markets. Data from government sources was outdated or incomplete. Third-party reports were often inaccurate…