Meta Names Generative AI VP to Lead Threads Platform

Meta promotes AI exec Connor Hayes to lead Threads as platform nears X’s daily users.
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Meta Names Generative AI VP to Lead Threads Platform
Meta appoints generative AI VP to run Threads Rapid user growth, strategic shifts, and AI innovation are reshaping Meta’s Threads, prompting a leadership transition that places generative AI expert Connor Hayes at the helm. This move addresses one of the top queries from tech enthusiasts and investors: Who is leading Threads now, and why is AI playing a central role? The answer lies in Meta’s recent decision to appoint Hayes—its VP of Product for Generative AI—to head Threads, a platform that’s quickly evolving from an Instagram side project into a major social media player. With Threads now averaging around 115 million daily active users (DAUs) on mobile, closing in on X’s 132 million, this leadership change signals Meta’s ambitious future for the platform. Image Credits:Jakub Porzycki/NurPhoto/ Getty Images Why Meta Appointed a Generative AI VP to Lead Threads Meta's decision to appoint Connor Hayes as the new head of Threads is more than a routine executive reshuffle. It represents…