How Big Tech Is Outplaying Political Parties in 2025

Big Tech’s influence on politics now rivals traditional parties. Here’s how tech giants are reshaping power and public opinion in 2025.
Matilda
How Big Tech Is Outplaying Political Parties in 2025
How Big Tech Is Outplaying Political Parties in 2025 In 2025, one of the most pressing questions in global governance is this: How much power does Big Tech really have in politics? As platforms like X (formerly Twitter), Meta, and Google increasingly shape political discourse and even policy, the big tech influence on politics has surpassed what many could have imagined just a decade ago. Once considered neutral platforms, today’s tech giants act more like political institutions—funding campaigns, influencing voters through algorithms, and sometimes even creating alternative power structures to traditional parties. This shift is forcing voters, regulators, and politicians alike to rethink who truly holds the reins of democratic societies. Image : Google This rising influence didn’t happen overnight. With billions of users and data points, companies like Meta and Google have a clearer picture of voter behavior than most political think tanks. They know what issues trigger emotional respon…