Calo Raises $39M to Expand Healthy Food Delivery to the UK
Middle Eastern startup Calo, known for its health-focused food delivery service, has successfully secured $39 million in Series B extension funding, sparking widespread interest among healthtech and foodtech enthusiasts. With a sharp focus on growth, Calo plans to enter the UK market after impressive traction across the Middle East. The funding round—led by Aljazira Capital and supported by existing investors like Nuwa Capital, STV, and Al Faisaliah Group—underscores the company’s strong performance and future potential. The expansion into the UK follows Calo's acquisition of Detox Kitchen and Fresh Fitness Food, two niche meal delivery brands with strong operational foundations.
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Calo’s Healthy Food Delivery Service Gains Momentum
Calo’s food delivery service has carved a niche by catering to health-conscious consumers with ready-to-eat meal plans aligned with fitness and dietary goals. Unlike traditional meal kits or takeout options, Calo offers a subscription-based service with meals curated by nutritionists and chefs. The model resonates with busy professionals and wellness enthusiasts who want convenient yet nutritious food options. According to CEO Ahmed Al Rawi, the company delivered over 10 million meals last year across Saudi Arabia, UAE, Kuwait, Qatar, and Bahrain. These figures, along with a reported revenue growth of nearly 100%, were pivotal in securing investor confidence.
Incorporating proprietary technology, Calo tailors meal plans using user preferences, body metrics, and health objectives. This focus on personalization has set the company apart in the saturated food delivery landscape. The startup blends elements of foodtech and healthtech, tapping into the growing global demand for subscription-based wellness services.
Why the UK Is Calo’s Next Big Move
Calo’s decision to target the UK food delivery market wasn't a random one. After evaluating over 50 meal subscription businesses globally, the startup identified the UK as a market ripe for disruption. The acquisitions of Detox Kitchen and Fresh Fitness Food were strategic. While both UK brands had built efficient operations and loyal customer bases, they lacked the technological edge and scale that Calo could offer. CEO Ahmed Al Rawi explained that the goal was not to rebuild these businesses but to enhance them—particularly in tech and branding.
The UK is seeing a rising demand for healthy meal prep services that prioritize wellness, sustainability, and convenience. Calo enters this space with a strong track record and plans to replicate its Middle Eastern success by integrating its AI-driven nutrition tech into the acquired brands. With these foundations in place, Calo is well-positioned to lead the premium segment of health-oriented meal delivery in the UK.
What This Means for the Future of Healthy Food Delivery
Calo’s latest funding round is more than just a financial boost—it’s a statement about where the future of food delivery is headed. With the global food delivery market becoming increasingly saturated, niche offerings like Calo’s—centered on health, personalization, and data-driven solutions—stand out. Investors are paying attention to companies that align with long-term consumer wellness trends, and Calo fits that profile perfectly.
By combining customized meal planning, seamless tech integration, and operational excellence, Calo represents a new era of food delivery—one that doesn’t just feed people but actively supports their lifestyle goals. As the brand continues to scale across borders, it reinforces the viability of hybrid models that merge subscription-based services with health-focused innovation. The move into the UK could be a pivotal step in transforming Calo into a global healthtech-foodtech powerhouse.
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