Snap Unveils Powerful New Tools for Building Bitmoji Games in Lens Studio

Snap has introduced exciting new tools in Lens Studio designed specifically for building immersive Bitmoji games, answering developers’ and AR creators’ top questions about how to create more engaging, interactive gaming experiences with Bitmoji characters. Whether you’re an AR developer seeking advanced gameplay mechanics or a gamer looking for fresh ways to challenge friends, Snap’s latest update delivers dynamic features tailored for next-level Bitmoji game creation. These enhancements include turn-based gameplay, customizable character controls, and innovative leaderboards, making it easier than ever to craft captivating AR games with a social twist.


The release of Lens Studio 5.10 comes packed with new assets that empower developers to design versatile game lenses featuring Bitmoji avatars. One of the standout features is the introduction of a turn-based system that enables smooth back-and-forth challenges, letting players snap responses in real-time within the same game. This new interactive approach caters to multiplayer engagement, driving higher user retention and social interaction. Coupled with this is a highly customizable Character Controller, allowing developers to switch between gameplay perspectives such as first-person, third-person, side-scroller, and top-down views — all optimized for diverse gaming styles.

Snap’s updated leaderboard system further boosts competition by offering refined templates for start and end screens, alongside hybrid views combining friends’ scores with global rankings. The leaderboard now also highlights friend-specific metrics like “friends who have played,” encouraging social connectivity and friendly rivalry. These features not only enhance user experience but also increase engagement rates.

In addition to developer-focused tools, Snap has launched the Bitmoji Suite, a rich set of features for users to personalize and animate their Bitmoji avatars. Players can design custom outfits, generate unique stylized props, and bring their Bitmoji to life with Snap’s expansive animation library. This personalization elevates the gaming experience by allowing users to express creativity and individuality, boosting overall game appeal and time spent on the platform.

Snap also rolled out a fresh collection of single-player and turn-based Bitmoji Game Lenses, including titles like Bitmoji Bistro, Bitmoji Buckets, and Beatmoji Blast. These games are designed for users to compete against friends in fun, interactive challenges, marking Snap’s first curated set of Bitmoji games focused on social gameplay. By integrating Bitmoji characters into competitive AR games, Snap taps into the growing demand for social and immersive mobile experiences, a sector known for attracting high-value advertising opportunities and premium user engagement.

Lens Studio now empowers over 375,000 AR creators and developers worldwide with these powerful new capabilities, making it easier to build and publish captivating Bitmoji game experiences that captivate audiences and drive interaction. This update signals Snap’s continued commitment to expanding the creative possibilities of AR gaming and offering tools that maximize both user enjoyment and developer success.

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