Most Shoppers Don’t Trust AI to Make Purchases—Here’s Why That Matters

Two-thirds of consumers won’t let AI shop for them—even with better deals. Here's what this says about trust and future tech.
Matilda
Most Shoppers Don’t Trust AI to Make Purchases—Here’s Why That Matters
Why Shoppers Still Don’t Trust AI to Make Purchases Shoppers are curious about AI’s role in the future of retail—but when it comes to letting AI make purchasing decisions, a strong majority remain skeptical. Surveys show that two-thirds of consumers are unwilling to let artificial intelligence complete purchases on their behalf, even when offered better prices or faster checkouts. The hesitation largely stems from a lack of trust and a preference for human decision-making, especially when buying clothes, electronics, or home goods. This widespread reluctance reveals much about where AI shopping tools stand today and what it will take for people to accept automated decisions about what to buy, from which brand, and in what size or color. Image credit: Gunnar Rathbun/AP Images for Walmart How ai shopping trust Affects Retail Innovation AI is transforming the retail industry, but it may be racing ahead of consumer comfort. Retailers like Amazon, Walmart, and Google are investing heavily in w…