ByteDance Shuts Down 8th Note Press After Short-Lived Publishing Venture
ByteDance is closing 8th Note Press, its TikTok-linked publisher. Here’s why the experiment ended and what it means for authors.
Matilda
ByteDance Shuts Down 8th Note Press After Short-Lived Publishing Venture ByteDance’s Publishing Ambitions Hit Pause with 8th Note Press Shutdown TikTok's rise as a cultural phenomenon has reshaped the book industry through viral trends and community-driven discovery—especially via the popular #BookTok hashtag. As the momentum behind TikTok-driven book sales grew, it made sense for its parent company, ByteDance, to take the next step: launch a publishing imprint of its own. That experiment took form in 8th Note Press , a publisher aiming to leverage TikTok’s influence to promote books from within. However, less than a year after its launch, ByteDance is shutting down 8th Note Press, returning rights to authors and quietly exiting the publishing scene. The move has left many in the industry wondering what went wrong, and what the implications are for writers, publishers, and the future of TikTok-driven commerce. Image Credits:miodrag ignjatovic / Getty Images 8th Note Press and the TikTok Publishing Strategy The creation of 8…
