Sergey Brin Admits Google Glass Mistakes, Revives Smart Glasses with AI
Sergey Brin opens up about Google Glass failures and reveals fresh AI-powered smart glasses built with Samsung, Warby Parker, and Xreal.
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Sergey Brin Admits Google Glass Mistakes, Revives Smart Glasses with AI Sergey Brin Reflects on Google Glass Failures, Reinvents Smart Glasses with AI-Powered Android XR Wondering what went wrong with Google Glass and whether smart glasses are finally making a comeback? At Google I/O 2025, Google co-founder Sergey Brin publicly admitted, “I made a lot of mistakes with Google Glass.” Speaking alongside Google DeepMind CEO Demis Hassabis and Big Technology’s Alex Kantrowitz, Brin offered a rare behind-the-scenes look at one of Google’s most hyped — and ultimately flawed — products. Now, with the rise of generative AI, smart glasses are getting a second chance, and Google is leading the charge again with a next-gen product: Android XR smart glasses. Image Credits:Maxwell Zeff Why Google Glass Failed, According to Sergey Brin Brin candidly acknowledged that he lacked the technical know-how needed for the complex world of consumer electronics and supply chain logistics. “I didn’t know anything about consumer electronic supply chains,” he said, …