Why Is Honey Losing Millions of Chrome Users in 2025?
If you’ve been wondering why the Honey Chrome extension’s user numbers are plummeting, you’re not alone. Once boasting over 20 million users, Honey has now dropped sharply to just 15 million active users on Chrome. Many shoppers who relied on Honey for automatic coupon codes and discounts are questioning whether the extension still delivers on its promises. This steep decline follows a series of troubling revelations about Honey’s business practices, raising red flags about how trustworthy the popular coupon tool really is.
Honey, owned by PayPal, was once praised for helping online shoppers save money effortlessly. However, a detailed exposé by the YouTube channel MegaLag uncovered that Honey engaged in questionable tactics — including manipulating which coupons appeared for users and diverting affiliate sales commissions from content creators to itself. These practices not only undermine Honey’s value proposition but also hurt the broader online shopping ecosystem that depends on fair affiliate marketing.
Following the exposé in late 2024, Honey quickly lost about 3 million Chrome users in a matter of weeks. Although it briefly regained some users, the downward trend has continued steadily, with the latest numbers showing a drop from 16 million users in March 2025 to just 15 million this month. This ongoing erosion highlights growing user distrust, especially when compared to more transparent and reliable discount tools available today.
For online shoppers, this decline raises a key question: is Honey still the best extension for finding valid coupon codes and maximizing savings? Many now recommend alternative browser extensions and apps that guarantee verified discounts without hidden agendas. As consumers become savvier and more privacy-conscious, extensions that prioritize transparency and user benefits are likely to dominate.
If you’re searching for the most trustworthy coupon tools in 2025, look beyond Honey. The shift in user numbers reflects broader concerns about data ethics, affiliate marketing transparency, and real value for money — all crucial factors for savvy shoppers aiming to save big during online sales and holiday seasons.
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