Google Messages Adds ‘Unsubscribe’ Button to Stop Spam Texts
Wondering how to block spam texts on Google Messages? Google is officially rolling out a powerful new Unsubscribe feature designed to help users quickly stop unwanted SMS promotions and RCS chats from businesses. Whether you're tired of endless marketing messages, unwanted alerts, or spam texts from unknown senders, the latest update to Google Messages makes it easier than ever to reclaim your inbox. With just a tap, you can now unsubscribe from promotional messages, improving your texting experience and protecting your privacy.
What Is Google Messages’ New Unsubscribe Feature?
The Google Messages Unsubscribe button provides a fast, user-friendly way to opt out of spammy or non-essential communications. Available on both SMS and RCS business messages, the feature shows up either at the bottom of a chat—just above the text input field—or inside the conversation’s overflow menu (the three-dot menu in the corner).
This update supports:
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RCS Business messages across the United States, Brazil, France, Germany, India, Mexico, Spain, and the United Kingdom.
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SMS and MMS messages in the United States, particularly from short codes (5–6 digit numbers) and alphanumeric senders.
For users tired of manually blocking numbers or reporting spam one by one, the Unsubscribe button simplifies everything into a seamless, convenient experience.
How the Google Messages Unsubscribe Option Works
When you tap the Unsubscribe button, a small sheet will slide up asking you why you’re opting out. Choices include:
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Not signed up
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Too many messages
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No longer interested
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Spam
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Other
If you select "Spam," you’ll also have the option to report the sender for potential action. Once confirmed, Google Messages automatically sends a STOP message to the sender from your number. This standard industry practice tells businesses to cease sending non-essential content like ads and promotions.
However, it’s important to know that you might still receive essential messages such as:
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One-time passwords (OTPs)
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Travel boarding passes
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Order confirmations
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Subscription management confirmations
These messages are considered necessary and won't be blocked even after you unsubscribe.
Managing Your Message Preferences After Unsubscribing
If a business cannot fully process your unsubscribe request—usually because you've disabled messaging in your account settings—they may redirect you to your account notification settings. There, you can fine-tune your communication preferences manually.
Changed your mind? No problem! You can always re-subscribe to a business's messages by opening the overflow menu within the conversation and tapping Subscribe again.
This feature is part of the latest stable release of Google Messages, version 20250409_01_RC00.
Why Google Messages’ Unsubscribe Feature Matters for Users
Spam messages are more than an annoyance—they can drain data, clutter your inbox, and even expose you to phishing attacks. Google's focus on improving spam controls in Google Messages addresses major user concerns around privacy protection, personal data security, and mobile device performance.
Additionally, by offering a simple unsubscribe option, Google helps businesses comply with strict regulations like the Telephone Consumer Protection Act (TCPA) and General Data Protection Regulation (GDPR), reducing the risk of fines and lawsuits.
Final Thoughts: Is the Google Messages Update Worth It?
Absolutely. Whether you frequently receive business messages or just want more control over your inbox, the new Unsubscribe button in Google Messages provides a much-needed upgrade for mobile communication. It's faster, safer, and aligns with growing consumer demands for better digital experiences.
If you haven’t already, make sure your Google Messages app is updated to the latest version to start enjoying this feature today.
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