Google AI Ultra: What You Get for $249.99/Month
Looking to access the most advanced AI tools from Google in one powerful plan? Google AI Ultra is the company’s latest ultra-premium subscription, designed for professionals and creators who want top-tier access to Google’s cutting-edge artificial intelligence. Priced at $249.99/month, this elite plan includes access to Gemini 2.5 Pro Deep Think, Veo 3 video generation, Flow video editing, and much more. If you've been searching for “What is Google AI Ultra?”, “Is Google AI Ultra worth it?”, or “How much is Gemini 2.5 Pro?”, this guide covers everything you need to know.
Image Credits:Justin Sullivan / Getty ImagesWhat Is Google AI Ultra?
Unveiled at Google I/O 2025, Google AI Ultra is a consolidated subscription that unlocks Google’s most powerful AI applications and services. Unlike the standard Gemini plans, AI Ultra offers the highest level of access—aimed at developers, content creators, researchers, and enterprise users looking to push the boundaries of what AI can do.
According to Google, this plan is ideal for “people that want to be on the absolute cutting edge of AI.” Competitively priced in the premium tier, it directly rivals OpenAI’s ChatGPT Pro ($200/month) and Claude Max from Anthropic.
Everything Included in Google AI Ultra
Here’s a breakdown of the AI Ultra package:
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Gemini 2.5 Pro (Deep Think Mode): Advanced reasoning capabilities for research, coding, content creation, and decision-making.
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Veo 3: A next-gen AI video generator capable of producing high-quality, cinematic video.
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Flow: Google's powerful new video editing tool that integrates seamlessly with Veo.
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NotebookLM (Higher Limits): Ideal for professionals managing large datasets and documents.
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Whisk: Google’s experimental image remixing app with enhanced creative controls.
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Agent Mode (Coming Soon): A desktop tool capable of browsing the web, doing research, and automating workflows through integrations with Google apps.
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YouTube Premium: Ad-free videos, background play, and more.
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30TB Cloud Storage: Massive space across Gmail, Google Drive, and Google Photos.
This combination of creative tools, productivity boosts, and storage capacity makes AI Ultra an ideal solution for AI developers, digital marketers, video editors, and enterprise teams alike.
AI Ultra vs. Other Premium AI Plans
While AI Ultra is exclusive to U.S. users for now, it represents a growing trend of high-cost, high-value AI services. OpenAI’s ChatGPT Pro and Anthropic’s Claude Max are similarly priced but differ in the toolsets offered. Google's strength lies in its ecosystem—by integrating deeply with Google Chrome, Gmail, Docs, and Drive, Ultra gives users powerful productivity advantages on top of AI performance.
Say Goodbye to Google One AI Premium
As part of this rollout, Google is phasing out its previous Google One AI Premium plan. In its place comes Google AI Pro, a mid-tier option that includes Flow, NotebookLM, and the Gemini app—offering better limits and features than the basic Gemini Free plan but without Ultra's exclusives.
Is Google AI Ultra Worth It?
If you're a power user who needs the best tools Google has to offer—or a business looking to integrate AI video, automation, and large-scale document processing—AI Ultra delivers exceptional value. The steep $249.99/month price is offset by a comprehensive package that covers creation, storage, research, and AI assistance, all in one subscription.
For users focused on high-performance cloud computing, AI video generation, and next-level automation, Google AI Ultra could easily become an indispensable part of your workflow.
Google AI Ultra is more than just another subscription—it's a bold step toward a future where generative AI, automation, and cloud storage work in harmony. Whether you’re competing in the creator economy or building enterprise-level applications, this plan offers tools that could justify its cost many times over.
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